STRUCTURAL AND ETYMOLOGICAL ANALYSIS OF PHRASEOLOGICAL UNITS IN ENGLISH AND RUSSIAN
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Abstract
The English language’s richness lies in its vast system of units, especially phraseological ones that make speech vivid, expressive, and impactful. Mastery of phraseology is essential for understanding humor, figurative meaning, and effective translation. William Shakespeare’s works greatly contributed to English phraseology, introducing over a hundred enduring expressions still widely used today. This paper examines the theoretical basis of phraseological units in the context and discusses strategies to improve its efficiency through translation. In modern higher education, especially in creative and practice-based disciplines like journalism, the appropriate use of phraseological units plays a vital role in translation and speech.
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